eBay Acquires Illumaware and myFitment

eBay Acquires Illumaware and myFitment

As of August 23, 2022, the entire myFitment group of companies (including Illumaware, LLC, and myFitment, LLC) is a part of the eBay family.

This is an incredible opportunity for our team to continue innovating and delivering world-class product data solutions to our clients, now with the backing of a global eCommerce leader.

As for eBay, this is a vital step in its journey to becoming the go-to destination for automobile parts and accessories. myFitment’s range of tools will help sellers optimize fitment data for their listings, thus ensuring that their customers can easily find the right parts for their vehicles. Increasing buyer satisfaction and reducing returns will be a boon for eBay’s marketplace.

Chris Prill, the VP for eBay Motors, says, “The integration of myFitment’s proven technology marks an important step in eBay’s tech-led reimagination. Not only will we optimize the listing process for sellers, but we will offer an added layer of confidence for buyers by simplifying how they navigate inventory to find parts that fit their vehicle.”

The COO of myFitment, Brian Williams, adds, “eBay is one of the leading platforms in the world for people looking to start or grow their online business, and I can think of no better partner to help bring our technology to more of the vehicle and motorsport businesses and enthusiasts we have served for nearly 10 years.”

We want to thank our customers, partners, and employees for their continued support as we embark on this exciting new chapter of growth.